Now don't go getting jealous gals, but The PR Gals have had the pleasure of liaising with Australian Rugby Union stars (and true gentlemen) L-R Matt Giteau, James Horwill (new Wallabies skipper), Berrick Barnes and Drew Mitchell to promote their collaboration with our client international underwear brand Pull-In.

The boys stripped down to their undies for the first time publicly to support the launch of the brand "Down Under". While Pull-In is distributed across Europe and the USA, it has little recognition in the Australian market. The boys, who of course are very well travelled, stumbled across the label on their journeys and are such huge fans of the high-quality dacks they were happy to bare all for the hot publicity photoshoot.

The boys are going to be tied up with World Cup commitments for the next month, so we have had to put some key publicity opportunities on hold until after then. But we are confident they will return back to Australian shores triumphantly, which will be an even better story to tell!

Make sure you keep your eye out for Pull-In's signature waistband when you are watching the World Cup! 
We wish the boys every success. Go the Wallabies!
The PR Gals x